

The creation of a personal logo is an important and time consuming
process. A variety of different concepts were experimented on before arriving at
the lettermark that is used in this portfolio for my personal branding, the MJF
logo, which is an initialism of my full name, Mikael Johann Fiesel.
process. A variety of different concepts were experimented on before arriving at
the lettermark that is used in this portfolio for my personal branding, the MJF
logo, which is an initialism of my full name, Mikael Johann Fiesel.

This project, as with any other, included a designÂ
process that went from sketches, a rough rendering in
black ink, and a digitalized final in colour.
process that went from sketches, a rough rendering in
black ink, and a digitalized final in colour.

Initial Thumbnails

Rough Rendered in Black Ink
