The creation of a personal logo is an important and time consuming
process. A variety of different concepts were experimented on before arriving at
the lettermark that is used in this portfolio for my personal branding, the MJF
logo, which is an initialism of my full name, Mikael Johann Fiesel.
This project, as with any other, included a design 
process that went from sketches, a rough rendering in
black ink, and a digitalized final in colour.
Initial Thumbnails
Initial Thumbnails
Rough Rendered in Black Ink
Rough Rendered in Black Ink
Final in Colour
Final in Colour

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